| Abstract: | This paper examines the London mayoral selection and election process and discusses New Labour's negative campaign against the candidacy of Ken Livingstone. It discusses the objectives which lay behind the adoption of this new constitutional system of a directly elected mayor and traces New Labour's problems in getting their chosen candidate elected. It traces the Blair leadership's difficulties in choosing a viable candidate, the methods employed to manipulate the selection process and the stunts and dirty tricks used to undermine Living‐ stone's mayoral challenge. It places these problems in the context of media coverage of such a negative and divisive campaign. The paper concludes by outlining some wider implications for New Labour's future campaigning and suggests that voters now have a more tarnished image of New Labour as a result of this campaign. Copyright © 2001 Henry Stewart Publications |
