敦煌旅游客源市场分析及市场开发战略 |
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引用本文: | 张文全. 敦煌旅游客源市场分析及市场开发战略[J]. 甘肃理论学刊, 2003, 0(4): 109-112 |
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作者姓名: | 张文全 |
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作者单位: | 中共甘肃敦煌市委,甘肃,敦煌,736200 |
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摘 要: | 敦煌旅游业经过20多年的发展,已形成了具有一定规模、相对稳定的客源市场。对敦煌旅游客源市场进行分析研究,并在此基础上制定相应的市场开发战略,对敦煌旅游业乃至全省及周边省区旅游业的发展具有十分重要的意义。
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关 键 词: | 敦煌旅游 市场分析 市场开发 战略 |
文章编号: | 1003-4307(2003)04-0109-04 |
修稿时间: | 2003-06-06 |
Market Analysis And Its Developing strategy Of Tourist Resources In Donghuang |
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Abstract: | For over twenty years development,there has been formed the market of tourist resources with a certain scale and steability in Donghuang.To give it analysis and conform a market developing strategy on the foundation of a market analysis has an important meaning for Donghuang tourism,even,Gansu provice tourism. |
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Keywords: | Donghuang tourism market analysis market devevopment strategy |
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