The effect of respondents' just world beliefs and target person's social worth and awareness-of-risk on perceptions of a person with AIDS

The present research examined how individuals' just world beliefs affected their perceptions of a person with AIDS who was depicted as having contracted the HIV virus while either aware or unaware of health risks, and who was defined as either high or low in general social deservingness or worth. Dependent variables included respondents' affective reactions to the person with AIDS, their willingness to allocate resources to him, and their perception of the fairness or the unfairness both of his general plight and that various types of resources be given to him. Results indicated that those who were higher in just world beliefs were more emotionally negative to the other with AIDS, they were less willing to contribute resources to him, and they felt that it was less fair that such resource transfers be required. Similar response patterns were found when the other with AIDS was described as lower in social worth and when he was depicted as having contracted AIDS with full awareness of health risks. Implications of the findings were discussed in terms of how psychological theories of justice might inform health care policy.