公共外交:信息时代的国家战略工具

信息社会的深入发展不但加强了各国经济的相互依赖,同时也引发了一场新的外交革命.为适应信息时代新的国际环境,世界各国政府正追求和发展一种新的外交形式--公共外交.公共外交是一国政府对其它国家民众施加影响的外交形式,即通过情报、国际信息、文化交流项目、媒体等手段影响其它国家的民众并制造舆论,为一国在海外创设良好的形象,进而增进国家利益的活动,是信息时代各国实现国家战略利益的重要工具.

Public Diplomacy:a National Strategic Tool at the Information Age

The further development of information society not only strengthens the mutual interdependence of world's economy, but also starts a new diplomatic revolution. In order to adapt to the new international environment of information age, many governments are seeking for a new form of diplomacy-public diplomacy. It refersto government - sponsored program intended to inform or influence public opinion in other countries with the chief instruments of publications, motion pictures, cultural exchanges, radio and television, which is an important tool to promote national strategic interests.