| 中国女性旅游市场发展前景与经营对策 |
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| 引用本文： | 来逢波.中国女性旅游市场发展前景与经营对策[J].中华女子学院山东分院学报,2003(4):34-36. |
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| 作者姓名： | 来逢波 |
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| 作者单位： | 山东交通学院,管理系,山东,济南,250023 |
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| 摘 要： | 旅游业是高消费享受性的前沿性行业,作为旅游市场重要组成部分的女性市场,正逐渐表现出独特的特点和优势。我国的旅游行业,只有真正重视女性市场并把握其特点,才能进一步开发我国女性旅游市场,促进旅游行业的大发展。
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| 关 键 词： | 女性旅游市场 发展特点 开发经营 |
| 文章编号： | 1008-6838(2003)04-0034-03 |
| 修稿时间： | 2003年11月5日 |
The Prospect and Operational Solution to Chinese Women Tourist Market |
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| Authors: | LAI Feng-bo |
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| Abstract: | Tourism is the pioneering sector for high consumption and recreation.The market catering for females, an important part of the industry, is taking on some unique features and advantages over the others. Pay due attention to this sub-market and learn more about the features, and we will further explore this market and promote the development of the whole industry. |
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| Keywords: | tourist market catering for females features of development exploration and operation |
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