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Age-related differences when measuring political hypocrisy
Authors:M. Irene Prete  Gianluigi Guido  Marco Pichierri  Phil Harris
Affiliation:1. Department of Management and Economics, University of Salento, Palazzo Ecotekne, Via per Monteroni, Lecce, Italy;2. Department of Management, Alma Mater Studiorum, University of Bologna, Via Capo di Lucca, Bologna, 34 40126 Italy;3. Business Research Institute (BRI), Westminster Chair of Marketing, University of Chester, Riverside Innovation Centre, Castle Drive, Chester, CH1 1SL UK
Abstract:This article aims to develop a scale for measuring political hypocrisy (conceptualized as the inconsistency between values publicly expressed by politicians and the behavior they actually demonstrate) and to explore the role of age in voters' perceptions of politicians' hypocrisy, analyzing if citizens belonging to different age groups may identify politicians' hypocrisy with a different detail. Results show that the 19-item scale of political hypocrisy—composed of three dimensions, called “ambiguity,” “slyness,” and “deceit”—has good psychometric properties, and that age-related differences when measuring political hypocrisy do exist (young voters show a greater awareness of the hypocritical behavior held by politicians). Furthermore, results suggest that the perception of political hypocrisy may vary according both to voters' political orientation and voting intention.
Keywords:
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